by Mike Blayden | 23 Aug 2024 | Insights
In the world of business, the importance of continually feeding your sales funnel with fresh leads cannot be overstated. Jay Abraham, a renowned marketing expert, often uses the analogy of a Parthenon to describe a robust lead generation strategy. Just as the ancient...
by Mike Blayden | 23 Jul 2024 | Consulting, Insights, Search Engine Optimisation & Marketing
Consistency. It’s a word that often gets overlooked in the fast-paced world of business. Yet, it’s the secret weapon that can set your business apart and create lasting success. In this blog post, we’ll explore why consistency is crucial for business...
by Mike Blayden | 12 Jul 2024 | Conversion Marketing
Introduction Understanding where your leads come from can make a huge difference to trade-based businesses and hydraulic engineering firms. Imagine boosting your sales and streamlining your marketing efforts simply by knowing who is interested in your products or...
by Mike Blayden | 8 Jul 2024 | QR Codes
The Origin of QR Codes QR codes, or Quick Response codes, were developed in 1994 by Denso Wave, a subsidiary of the Toyota Group in Japan. Initially designed to track vehicles during the manufacturing process, QR codes were intended to improve upon traditional...
by Mike Blayden | 17 May 2024 | SEO Tips
What are Local SEO Services? Local SEO services refer to a set of strategies and techniques aimed at optimizing a business’s online presence to attract local customers. Through targeted keyword optimisation, business listings, and localized content, local SEO...